Browsing by Author IFLA Management and Marketing Section
Showing results 1 to 6 of 6
Issue Date | Title | Author(s) |
2007 | Library Management and Marketing in a Multicultural World | IFLA Management and Marketing Section; Mullins, James L. |
2006 | Management, marketing and promotion of library services based on statistics, analyses and evaluation | IFLA Management and Marketing Section; Kolderup Flaten, Trine; Koopman, Sjoerd |
2011 | Marketing Libraries in Web 2.0 World | IFLA Management and Marketing Section; Gupta, Dinesh K.; Savard, Réjean |
2006 | Marketing library and information services I. International perspectives | IFLA Management and Marketing Section; Gupta, Dinesh K.; Koontz, Christie; Massísimo, Àngels; Savard, Réjean |
2013 | Marketing Library and Information Services II. A Global Outlook | IFLA Management and Marketing Section; Gupta, Dinesh K.; Koontz, Christie; Massísimo, Àngels |
2006 | The Virtual Customer: a new paradigm for improving customer relations in libraries and information services - Satellite Meeting Sao Paulo, Brazil, August 18-20, 2004 | IFLA Management and Marketing Section; Soares Pinto Ferreira, Sueli Mara; Savard, Réjean |