Annual Report 2019-2020: Management and Marketing Section
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Date
2020-09
Journal Title
Journal ISSN
Volume Title
Publisher
International Federation of Library Associations and Institutions (IFLA)
Abstract
This report contains information about the Section’s objectives: 1) Increase knowledge and improve practices to reflect best management practices in libraries to support them in attaining their goals and to inspire and enhance professional practice globally. In 2020 the special focus will be on personnel matters and coaching; and 2) Increase capacity and knowledge of marketing processes and practices in libraries and IFLA sections to support them in meeting their goals. In 2020 the special focus will be on digital marketing and tools.
Description
Keywords
Subject::Professional Units, Subject::Management and marketing