Wang, ZizhouZhang, XiaofangZhang, GeQiu, LuDai, Jing2025-09-242025-09-242017Henri J, Warning P, Angel L Y H (2008) The Reading Mandala: A Scalable Model for Developing Reading Habits in Children in Rural China. International Association of School Librarianship: 1-19. Islam M S, Ahmed S M Z (2012) Rural library services II: An empirical assessment of information provision in rural communities in northern districts of Bangladesh. New Library World, 113(7-8):364-384. Qiu FJ, Wang ZZ (2011) Development Report on Aid and Support of NGOs to Non-Government Funded Libraries. Library and Information, 6:1-9. (Chinese)https://repository.ifla.org/handle/20.500.14598/6489The Project of Books at Rural Libraries, School Book Corners & Home Bookshelves (B@LSH) is a project of reading promotion for children, initiated by the preparatory team of Non-Government Library Association (NGLA) and co-operated by non-government libraries, schools and families in rural China. The B@LSH Project is aimed at creating a ubiquitous reading environment for children in rural areas, so as to reduce the inequality between cities and villages. The B@LSH Project runs as follows: (1) the NGLA team make contact with a rural non-government library and ask the librarian to select a nearby primary school in need of books;(2) the NGLA team donate high-quality children's books and bookshelves to the library and school respectively; (3) after one year's putting into service of school book corners, 10-20 students are selected by the local school and library as outstanding young readers, to each of whom the NGLA team reward the title of “Reading Star” and a small home bookshelf with 20-30 books. Based on seven years' practical experience and field investigation, this paper introduces the overview, operation details, implications and inspirations of the B@LSH Project, and also discusses how non-government libraries establish dialogues and cooperation with schools and families to create a reading environment for enhancing the reading literacy process of children in rural areas. It is hoped to provide a new way to develop rural children's reading promotion relying on non-government sectors, to identify the role played by non-government libraries in rural cultural construction in developing countries and to explore the new possibility of cooperation between libraries, schools and families.enAttribution 4.0 Internationalhttps://creativecommons.org/licenses/by/4.0/B@LSH Project: Creating Ubiquitous Reading Environment for Children in Rural ChinaArticlehttps://2019.ifla.org/open accessNon-government libraryreading of childrenreading in schoolreading at homerural China