Análisis de la adaptación de la metodología LEGO Serious Play para la planeación estratégica por escenarios en la biblioteca académica

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The document presents the adaptation of LEGO Serious Play methodology, as part of the exploration of new techniques and tools for assisting organizations to clearly identify the needs of clients/users. This could be done with the resolution of problematic situations in potential scenarios through the construction of the solutions by 3D prototypes. The paper is divided in six parts. The first one is the introduction of the matter. The second presents the records that originated the workshops where the methodology was applied. In the third part, it is shown the theoretical basis taken from three concepts: Serious games, co-creation and potential scenarios. The fourth part is focused on the methodology that has been used. Then, the fifth one analyses the results of the methodology’s application. Finally, in the sixth one, it is presented the conclusions and the discussions of the results.
The document presents the adaptation of LEGO Serious Play methodology, as part of the exploration of new techniques and tools for assisting organizations to clearly identify the needs of clients/users. This could be done with the resolution of problematic situations in potential scenarios through the construction of the solutions by 3D prototypes. The paper is divided in six parts. The first one is the introduction of the matter. The second presents the records that originated the workshops where the methodology was applied. In the third part, it is shown the theoretical basis taken from three concepts: Serious games, co-creation and potential scenarios. The fourth part is focused on the methodology that has been used. Then, the fifth one analyses the results of the methodology’s application. Finally, in the sixth one, it is presented the conclusions and the discussions of the results.

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eTech Solutions Corp. (2014). Acerca de eTech. Disponible en: http://www.e-techwebsite.net/Spanish/Default2.aspx Fino Garzón, D. M. (2016). Pedagogía y creatividad: LEGO® Serious Play en el aula y la biblioteca. Disponible en http://www.infotecarios.com/pedagogia-y-creatividad-LEGO®-serious-play-en-el-aula-y-la-biblioteca/ IDEO. (2015). Diseño centrado en las personas: Kit de herramientas. Kristiansen, P., & Rasmussen, R. (2014). Building a better business using the LEGO® serious play method. Hoboken, New Jersey: Wiley. Rubio, J. G., & Zaragoza, R. (2015). Designpedia. 80 herramientas para construir tus ideas. Madrid: LID. Serrano Ortega, M., & Blázquez Ceballos, P. (2015). Design thinking: Lidera el presente, crea el futuro. Madrid: Alfaomega. Vargas Jimenez, S. (2015). Propuesta de taller: “La biblioteca según etech”: Sales meeting 2015. Bogotá.