A Window Of Imagination: Encouraging Reading and Sustainability at the Jagodina Public Library

Abstract

The Children's Department at the Jagodina Public Library transforms its large window, overlooking the busy main street with a lot of passers-by, into a unique and vibrant exhibition space. Librarians create various objects from recycled materials that reflect themes such as seasons, nature, book characters, holidays, etc, while including books connected to these themes. It is regulalry updated with new thematic objects in order to keep the display interesting and appealing. The window catches the attention of passers-by, especially children and serves as a visual invitation to the library. Children admire the vibrant and eye-catching displays and become inspired to explore the books on the themes that are presented. Children are invited to participate in hands-on workshops where they make objects for the library window with librarians. The Library's goals with this initiative are to promote a love of reading, encourage creativity and handson learning, raise environmental awareness, increase library visits and memberships and to enhance the library's visibility and reputation within the local community. Over the past two years, the window displays have led to a 29% in foot traffic to the Children's Department, as well as a 25 % increase in members.